← 483-008483-010 →

Conversation 483-009

TapeTape 483StartTuesday, April 20, 1971 at 12:37 PMEndTuesday, April 20, 1971 at 12:40 PMTape start time01:58:35Tape end time02:00:46ParticipantsNixon, Richard M. (President);  Haldeman, H. R. ("Bob");  Bull, Stephen B.Recording deviceOval Office
AI Summary

President Nixon and H. R. Haldeman coordinated the President's upcoming address to the U.S. Jaycees, emphasizing the need for an optimistic tone to inspire the audience rather than focusing on technical policy details like revenue sharing. They discussed using the event as a strategic opportunity to subtly promote the Supersonic Transport (SST) program. The President stressed that the speech should aim for a "ripple effect" through media coverage rather than a direct, intense confrontation, prioritizing an uplifting message about the country.

U.S. JayceesPublic RelationsSupersonic Transport (SST)Revenue SharingPresidential MessagingMedia Strategy
AudioNARA Description

On April 20, 1971, President Richard M. Nixon, H. R. ("Bob") Haldeman, and Stephen B. Bull met in the Oval Office of the White House from 12:37 pm to 12:40 pm. The Oval Office taping system captured this recording, which is known as Conversation 483-009 of the White House Tapes.

Nixon Library Finding Aid
Conversation No. 483-9

Date: April 20, 1971
Time: 12:37 pm - 12:40 pm
Location: Oval Office

The President met with H.R. (“Bob”) Haldeman.

     The President’s schedule
          -The President's meeting with US Jaycees
               -Haldeman's conversation with John O. Marsh, Jr.
               -The President's talk
               -Revenue sharing
               -Need for optimistic remarks
               -Jaycees
               -Supersonic Transport [SST]
               -Media coverage
                      -Television

Stephen B. Bull entered and Haldeman left at 12:40 pm.

     The President's schedule
          -Marcel A. Naville

Bull left at 12:40 pm.
Transcript (AI-Generated)

This transcript was generated automatically by AI and has not been reviewed for accuracy. Do not cite this transcript as authoritative. Consult the Finding Aid above for verified information.

There's still Jack Marsh in the back.
But all of a sudden, our stuff together, they're working on it.
They want to do some work out there, so this kind of huge is delighted with it.
It's exactly the right thing you've got to say to these people, is lift their sights up.
They tend to get bogged down in everything.
You see, Bob, if it finds a way out, all of these people clap, and they get bogged down.
It's a whole drill.
If I get bogged down in just talking about a brand new share in a $16 billion program for this without long getting depressed, it's a dull goddamn subject.
Let's face it.
And you've got to lift them up.
You've got to say, this is a hell of a country.
That's what they need to hear.
You know, and they're whole.
Don't you think so?
Yeah, very much so.
These guys, young guys, need to be to make that show.
Also, it's a good way to sing them on that SSG again.
Yeah.
Just a subtle way.
But they all get that way.
There's too much intensity.
Hold on.
There it is.
Well, that's the one.
You know, I think that's it.
I think that, too, is the way to handle it.
That was not something that should have been on TV.
It should have been covered.
You're going for the ripple effect there, not for the other track.
I can't play it just exactly that way.
Let it ripple.
That's it.
Let's see if we can have the OCS present.
← 483-008483-010 →