Nixon, Haldeman & Ziegler on Media strategy and Press relations

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So you've got to spoke briefly and then you can hit the way off and then make your way over to the side and get off.

The trick there is just to get on and get off at this point.

So now we're getting here in total.

I'll miss you tonight.

They're not going to trust us.

They're not going to do it.

Thank you very much.

— 2 min 31 s with no transcribed speech —

Emergency.

We're all set to talk to you today.

Reconsider if you're talking with, you know, sitting in the room talking with Lava.

Because it...

And then you come in and the door closes.

And that has much more of a...

The more impressive the fact that you get me into the room because you can't talk about anything such as this, so it's kind of... Why do I do the ego?

I'd like to do that here.

They'd like to do it out on the South Lawn.

I'd like to do it with the White House.

Well, I'll wait and see whether they want one minute or...

They have 30 to 45 seconds.

They'll give us...

They can use up to a minute.

If they want to do it on the South Lawn, we'd better get something done.

I've got everything ready for you.

Thank you.

Well, I guess...

Do you have anything to say prior to getting on that?

We'll see.

I'll get it just back tomorrow.

We'll do it.

Yeah, we don't have the requirements for that.

We'll do it.

What are we doing?

I haven't seen it.

I know there's something I can get to that.

All right.

Those remarks.

I just think it's a bit wrong.

Go for it.

But, you see, I'm accomplished in my mission.

I told him, until we have enough change to do, he can just call back.

He'll sign up, and he'll talk to you, and we'll find him a positive future.

Yeah, he said that to you.

Well, I'm wondering if we, you know, could be really hurt.

Imagine you're going to be really hurt.

Yeah, I don't even consider that in the sense of degree.

What did you do?

Did you see anybody?

I mean, I used to like a newspaper guy or a columnist or something like that.

What did you do?

Just a lot less time in the sense of seeing a whole hell of a lot.

This is what I'm saying.

You didn't get a lot of people to see.

Of course, you can always get the President to send that, so that's the other thing.

Today, I usually would say, don't do it anymore.

We're going out to the bottom of the turn.

That's true.

There's a negative value just in having a press conference.

So that you have another thing, of course.

You've got to do it the same way.

You don't notice them.

What's the only thing you're not bad at is to realize.

Well, they admit it.

I don't know if there's another one next door.

I said, you know, we can't do that.

Oh, sure, we have 300 here.

Oh, God.

I think we're out of fuel.

It's all right.

I was going to say, if there was anybody there that wouldn't normally be here falling off, they only want to die.

That's perfectly all right.

There's no calling the enemies.

You guys stay there.

Did we send in the inaugural medals?

You know, those big American medals and things like that?

If not, I say I'm going to give each of them something because the failures they've done before, do you understand?

I don't want to see them as failures worth tens of thousands of dollars over here.

And Jimmy Crowe, you know, he took care of our people well, didn't he?

Yeah, right.

He sure did.

Well, I'd like to find out.

We had four nice glasses, one of the old fashioned side and one of the cocktail side with the President.

See, my question was, you might see whether that could be done.

If you recall, you gave a Christmas before last year.

Beautiful.

Last year, the old-fashioned crackers left.

To the press.

They had the presidential seal on them, and they were old-fashioned.

I didn't know they'd find where those came from.

Let's see how they got them.

I thought I wanted to grab one.

I don't know, I think I can sense something or the other, but I want to... Well, I want you to monitor this, because you're going to get a back.

What you're going to do in the final class, the best thing is that, uh, I'd like you to get a pen set.

I have a pen set.

I haven't given it to us.

I think it's just a regular pen set with, uh, a clock, so we're going to get it out on the couch.

Now they're having to get something similar to get sent to Crosby.

I understand that's a long period of work, engineering student.

See, he puts it, he calls that thing.

As he, as he, you know, walks, he's getting wide options.

So they're going to send him a couple of engineering, a couple of engineering, send him, send a couple of those to Crosby.

Bob, on a set of glasses, 12 each.

There must be something nice and very personal that he can have on his desk.

We've got some other stuff down in the afternoon.

Give me a list.

We can talk about this and then talk about this later.

Okay, we were just talking before we went over whether this started, pretty much about it.

It is a waste to tell that it is the best use of time that is going to get these guys into press conferences like this, I mean, in the office.

I know it isn't.

But one of the points they don't need, of course, in terms of preparation, requires not quite sludge, but all sludge preparation is what I'm talking about, just a little bit of a different style.

Bob's feeling is your kind of wish.

Why do all that damn work and sit here in the office when people will come in and sue?

See?

Yeah, but I think he's going to do...

I think it's good to do some of them.

I think it's good to deal with the president.

I hate to do anything that could be done on television.

I'm sure I'm not doing it.

That's what I always say.

But...

I think it's...

Something like this is a good thing to do at that time.

Well, they all were.

I think one of them thought, oh, sure, yes.

Talked to all of them.

They were all just delighted.

It was great.

Great.

It was good.

Asked a lot of questions.

We had, and he did follow up.

Right, and that's the part at the end where he looks at the file and says, follow up on that question.

So it's totally colluded, you know, I mean, that type of thing.

But that is why I think this occasion, but the time frame thing where you could go out into the press and do the film, let's see,

But KT2 would expand rather than doing all of that, a full gap of coverage requires enormous amount of preparation.

I had, I was afraid of all of them.

I had two questions.

I had three, you know, one on forest integration, and the other one you said you were on, and all of them.

So I think a lot of them, even before you did that, the one I'm giving you, right?

That's it.

They didn't have a lot of the economy.

Oh, well, we got a 12-plus country.

And a 12-plus country.

Yeah, well, that was bad.

No, no.

But that was, 80% of it was loss.

Well, it's, again, it comes back to, I'm sorry, I started to pull it pretty hard on that.

Anyway, don't, don't worry about it.

You're not being tempted.

Okay, we've got a vision.

Set for tomorrow.

This is what it looks like.

Oh, yeah.

That's the last oil now.

Or is this just pumping oil?

No, he's got the end.

Oh, yeah, so what do you want for the open end?

And then he's got his expert speaking program.

And I'm going to look at it five more days.

I'll look at it on tomorrow.

Why don't you hold that?

Because I've got to go over to the center.

I'm taking the rest of the time.

Okay.

Hold it.

Well, I think, uh, I think the team will give a pretty thorough coverage tonight.

I think we should assess, uh, how that, what I see.

Well, yeah, that's right.

Part of what we've got to do on these is look at, look at, you know, the river.

But, of course, once the, the general pattern starts, by pattern I mean I'm doing the same thing for the variety of things and one-on-ones and TV news conferences occasionally in here and so forth.

I think it will begin to circulate.

It's certainly going to make it difficult for TV to get on.

No, they're fine.

They are fine.

See, Gerald will go right over to the studio and do a story and do it just on live TV.

On live.

They'll just go.

They'll cut him into the show.

If you'll do a recap of the major points you made and a little mood setting, I think we'll probably get...

stretching here, but at least no less than five minutes on each network, you know, to recap perhaps more.

Yes, sir.

Well, they get the transcript and so forth, but they won't have the transcript that fast, though.

No, they've got it, sure.

We'll do it as they go.

And you, you don't notice it.

Oh, beautiful.

That, that, uh, did they bother you standing here?

Would you rather be standing here?

The, uh, that mic is perfect.

That's going to be my integration.

And the integration is likely to be at the southern surface falls.

But they were, I think, taking it by surprise as to why it was good.

All the good in the world.

Right.

They were respectful.

Nixon, Haldeman & Ziegler on Media strategy and Press relations

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Nixon Library Finding Aid

Transcript (AI-generated)

Also recorded on February 17, 1971

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Nixon, Haldeman & Ziegler on Media strategy and Press relations

AI Summary

Audio

NARA Description

Nixon Library Finding Aid

Transcript (AI-generated)

Also recorded on February 17, 1971

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